Media Insights
Live-streaming



The top most used livestreaming platform includes:
- Xiaohongshu/Red
- Douyin/ Tiktok
- Bilibili
- Taobao Live
- Kuaishou
As for us, we use it both ways, we place our brand or product in a well established livestreamer’s, but we also have our own channel where we have our own employee do the livestreaming or invite a well established livestreamer on our channel. Currently we have a verified channel with over 30 000 followers in Douyin, commonly known as tiktok.
Not only do we do live-streaming, but we also do short videos content, showing the usage of the products and post it on our channel.
By doing live-streaming and short videos, can we increase the traffic to our sales platforms, such as Taobao, T-mall and more.
Insights
China International Import Expo (CIIE)
Having a presence in the China International Import Expo 2021 (CIIE 2021) give a great exposure for businesses. For us it was not an exception, joining CIIE 2021 gave us a great opportunity to promote our business and help our clients to set a foot in the Chinese market at the right place and time